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2,663 reviews brand-wide

The Forte Performance Kit - 90 days

Includes one Texture Clay Extreme Hold (2.5 oz / 75 ml) and one Hydrating Argan Oil (2.5 oz / 75 ml). Built as a 90-day supply: one bottle of the oil lasts up to 3 months on medium-length hair.

Extreme, all-day hold with a matte finish

Smooths frizz and protects against heat before you style

Prep and hold in one kit, about 90 days of styling

ALEX RECOMMENDS

ALEX RECOMMENDS

"Life is all about finding your forte.", Alex Costa, founder

$29.05 away from free shipping

$44.95FREE SHIPPING AT $74

1. Squeeze a dime-size amount of Hydrating Argan Oil into your hand and apply thoroughly to damp hair. 2. Blow-dry to lock in the oil. 3. Rub a dime-sized amount of Texture Clay between your palms until it's invisible. 4. Run your fingers through your hair from the roots, then style with your fingers or a brush.

1 x Texture Clay Extreme Hold, 2.5 oz / 75 ml 1 x Hydrating Argan Oil Daily Hair Serum, 2.5 oz / 75 ml (lasts up to 3 months)

Texture Clay: Beeswax, Ricinus Communis (Castor) Seed Oil, Hydrogenated Castor Oil, Bentonite, VP/VA Copolymer, C32-36 Isoalkyl Stearate, Ozokerite Wax, Ethylhexyl Stearate, Paraffinum Liquidum, Water (Aqua), Kaolin, PEG-40 Hydrogenated Castor Oil, PEG-7 Glyceryl Cocoate, Ceteareth-25, Silica, PVP, Glycerin, Polyhydroxystearic Acid, Stearyl Behenate, Propylene Glycol, Phenoxyethanol, Cetearyl Alcohol, Caprylic/Capric Triglyceride, Polyglyceryl-2 Stearate, Polysorbate-60, Tocopherol, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, Argania Spinosa Kernel (ORGANIC) Argan Oil, Butyrospermum Parkii (Shea) Butter, Titanium Dioxide, Cl 77499. Hydrating Argan Oil: Cyclopentasiloxane, Dimethiconol, Phenyl Trimethicone, Fragrance (Parfum), Caprylyl Methicone, Argania Spinosa Kernel Argan Oil, Helianthus Annuus (Sunflower) Seed Oil, Tocopherol.

Not completely satisfied? Email customercare@forteseries.com within 60 days of purchase and we will send you a refund or a replacement, whichever you prefer.

Our team will share the return details. Shipping fees are not refunded. Covers Forte hair care bought directly from us; appliances and accessories are not included.

Free shipping on all US orders over $74; $8.95 flat below that.

Orders placed before 2pm ET ship the same business day and typically arrive in 3–5 business days. Returns are covered by our 60-day guarantee. See our Return Policy for details.

Made in the USA Secure Checkout Refund or Replacement Money Back Guarantee
WHY IT WORKS

4 reasons you'll love the Performance Kit

Tame it first, then lock it in. Built for hair that won't sit still.

1

Extreme, all-day hold

Texture Clay keeps your style in place from morning to night without collapse or crunch.

2

Frizz under control

Hydrating Argan Oil smooths and softens dry, frizzy hair before you style.

3

Protection from heat

The oil forms a protective barrier against heat tools, UV exposure and dryness.

4

Matte, clean finish

No shine, no flakes, no grease. Both wash out with warm water and a dab of shampoo.

BEFOREBEFORE
AFTER STYLINGAFTER STYLING

Frizzy and unruly, to smooth and locked in

Oil before the blow-dry tames frizz. Clay after locks in a matte, structured style that lasts all day.

IT'S WHAT'S INSIDE THAT COUNTS

What's inside the kit

Hydrating Argan Oil (2.5 oz)
STEP 1 · PREP

Hydrating Argan Oil (2.5 oz)

Smooths frizz, locks in moisture and protects against heat tools before you style.

Texture Clay (2.5 oz)
STEP 2 · HOLD

Texture Clay (2.5 oz)

Forte's strongest clay. Extreme, all-day hold with a matte finish and no crunch or flakes.

Argan Oil
IN THE OIL

Argan Oil

Antioxidant-rich. Forms a protective barrier against heat, UV and dryness.

Bentonite Clay
IN THE CLAY

Bentonite Clay

Absorbs excess oil and gives the clay its grip, so the hold lasts.

Forte vs. drugstore clays and gels

Most strong-hold products fight frizz by setting hard. This kit smooths first, then holds.

Extreme hold without the crunch
Frizz control and heat protection
Matte, reworkable finish
Washes out with a dab of shampoo
PERFORMANCE KIT

PERFORMANCE KIT

Yes
Yes
Yes
Yes
DRUGSTORE CLAYS / GELS

DRUGSTORE CLAYS / GELS

No
No
No
No
WHERE IT FITS

Your routine, in order

STEP 1 Clarifying Shampoo
25% OFF
You are here
STEP 2 Hydrating Argan Oil
25% OFF
You are here
STEP 3 Texture Clay
25% OFF
You are here
HOW TO USE

Three steps, every morning

  1. 1Apply a dime-size amount of Argan Oil to damp hair.
  2. 2Blow-dry to lock in the oil and set the shape.
  3. 3Work a dime-sized amount of Texture Clay through from the roots and style.
Alex Costa
FROM ALEX

You have untapped potential

Alex Costa started Forte Series to give you the tools to master your image, unlock your full potential and seize every opportunity with confidence. His how-to videos live on the Forte Series YouTube channel.

Alex CostaFounder · 6M+ followers across YouTube and Instagram

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Ask us anything

The questions men ask most before switching to a stronger hold.

One Texture Clay Extreme Hold (2.5 oz) for a structured, matte hold and one Hydrating Argan Oil (2.5 oz) to smooth frizz and protect against heat. Together they cover about 90 days of styling.
Apply a dime-size amount of argan oil to damp hair and blow-dry to lock it in. Then rub a dime-sized amount of clay between your palms until it's invisible, work it through from the roots and style with your fingers or a brush.
No. The clay gives an extreme hold that stays touchable and reworkable, with a matte finish and no flakes. The oil is a lightweight formula that isn't heavy or overly oily.
Yes. Both rinse out with warm water and a dab of shampoo, with no gunky buildup. Both are paraben and sulfate free and made in the USA.
U.S. orders over $95 ship free, and international orders over $195 ship free. Every U.S. order also gets a free product swap.
Every order has a 60-day money-back guarantee. Email customercare@forteseries.com and we'll refund you.
The Forte Performance Kit - 90 days
The Forte Performance Kit - 90 days
$44.95

*International customers receive free shipping on orders over $195.

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