Chrome Clay, 2.5 oz
Strong hold and a matte finish. Scoops soft, warms up fast and rinses out in one wash.







Clay + Texture Powder · Two products, one routine, all-day hold
Includes One 2.5 oz jar of Chrome Clay and one 0.1 oz bottle of Texture Powder. Each typically lasts 2-3 months.
10+ hour hold with a matte finish
Powder for lift, clay to lock it in
Styled in about a minute

ALEX RECOMMENDS
"The Forte Chrome Clay doesn't miss either way: formal, casual, or edgy. Just apply a dime size amount to your hair and style it to match your personality.", Alex Costa, founder
$51.10 away from free shipping
Use it for a full 60 days. If your scalp doesn't feel cleaner or your hair doesn't hold a style better, email customercare@forteseries.com and we'll refund you in full — even if the bottle is empty.
No return shipping to pay, and no need to send anything back.
Free shipping on all US orders over $95; $8.95 flat below that.
Orders placed before 2pm ET ship the same business day and typically arrive in 3–5 business days. Unopened items can be returned within 30 days of delivery.
Finally, hair that holds. Two products, one routine.
The clay sets the shape and the powder keeps it there, for a 10+ hour hold.
3-4 taps of Texture Powder add lift and texture and absorb the oil that drags straight hair down by noon.
A natural matte finish you can reshape with your fingers. No shine, no crispy feel.
Both products are water-based and rinse out easily, so there's no build-up from day to day.
BEFORE
AFTER STYLINGClay first, then a few taps of powder: straight hair that usually falls flat keeps its lift and shape.
Strong hold and a matte finish. Scoops soft, warms up fast and rinses out in one wash.
Instant volume and texture. 3-4 taps add lift and absorb oil at the root.
Kaolin absorbs oil for a true matte finish; rice bran wax keeps the clay pliable and easy to rinse.
The weightless powder base of Texture Powder, listed first on its label. It absorbs oil and gives hair grip, so the roots lift without weight.
Extreme hold without the crunch, the shine or the residue.



Alex Costa has published grooming and hair tutorials on YouTube since 2011 and built Forte to give men the tools to master their image. Watch Forte's short on how barbers use Texture Powder, the lift half of this kit.
The care and thought of the packaging aligns with the product inside.
Using the chrome clay has felt like a professional experience. Trouble free application, easy to work with and style, exceptional hold.
Must have. Learn how to sculp your hair and use the product. Def top notch for modern day hair.
I have straight heavy Asian hair. This kit was marketed for my hair type and after using both products, I can tell you they definitely work. The clay is the only product I’ve used so far that doesn’t make my hair look wet or oily while also holding it all day. The texture powder is awesome too, making my hair look less oily after a day out. Definitely plan to buy more when I run out.
Works amazing great hold easy to use i realized i didnt need the texture powder as much but i love wax!
The questions men ask most before trying the kit.
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