As seen in
BEST SELLERS
Ditch the cheap, toxic, grasy drugstore products and replace them with high quality ingredients that deliver the results you deserve.
IF YOU HAVEN'T DISCOVERED THE RIGHT GROOMING ROUTINE YET...
YOU HAVE UNTAPPED POTENTIAL
FORTE SERIES IS HERE TO HELP YOU UNCOVER IT
Get To Know Our Founder's Vision
HEY! I'M ALEX COSTA
As men, growing up, we were never taught the right grooming routine, finding the right hairstyle for our face shape, or how to put our best features forward.
THE RESULT
We miss out on countless opportunities to look good and feel our best.
A simple improvement to our hairstyle can be the small change that makes the BIG difference
SHOP BY HAIR TYPE
Let customers speak for us
Texture Powder - 0.1 Oz | Instant Volume & Texture
Jeronimo Serrano
Texture Powder - 0.1 Oz | Instant Volume & Texture
High quality comb
Very nice comb, I use it everyday when brushing my hair.
Beatrice Trifonova
Fine-Tooth Comb
Forte Series
Amazing hair works perfectly for whatever hairstyle I would like to achieve
Arjun Gundewar
Pro Dryer
My favourite pomade !
I have to say, it's the best pomade I've ever used. Not only does it provide great hold and styling, but it also smells amazing—even after washing my hair. I'm thoroughly impressed with the quality and performance of this product. Highly recommend it to anyone looking for a top-notch pomade!
Daaron Chung
Pomade | Medium Hold - 3 Oz
Best Product on the Market
I have tried a dozen sea salt and thickening sprays and Nothing has compared to this one. i have fine hair and this spray does a great job at making your hair look thicker with more volume.
Jack
Hair Thickening Spray - 4 Oz
Hair shampoo/ conditioner
Fantastic product the only product I will use with my hair moving forward 👍
Hudson Cram
Essential Shower Duo
May Be My New Favorite
I’m a huge advocate for the original texture clay. But the control clay has been fantastic for a longer hairstyle! I’d normally switch to the cream as I grow it out but I think control clay + sea salt spray might win out. It’s super easy to mold and washes out without any issues. Great work, Forte!
Andrew Green
Control Clay - 2.5 Oz | Strong Hold
Best Hair dryer
This has to be the best hair dryer I have ever used. The first time using this hairdryer, I was blown away by how it left my hair looking fresh. For a guy with wavy hair is difficult to style my hair. This hair dryer makes it easy every time.
Armando Esquivel
Pro Dryer
