CLARIFY · DETOX
Apple Cider Vinegar
Mild acidity removes product buildup, dead skin cells and excess oil from the scalp.
FOR MEN WITH THICK HAIR · BEST SELLER
Clarifying Shampoo - Deep Cleanse & Detox - 8 Oz
8 oz · Removes clay, wax & pomade buildup
Strips buildup a 2-in-1 leaves behind — clays, waxes, pomades
Won't strip your scalp — apple cider vinegar + aloe vera
Preps hair for styling — product grips a clean base
$77.44 away from free shipping
$17.56FREE SHIPPING AT $95
Use it for a full 60 days. If your scalp doesn't feel cleaner or your hair doesn't hold a style better, email customercare@forteseries.com and we'll refund you in full — even if the bottle is empty.
No return shipping to pay, and no need to send anything back.
Free shipping on all US orders over $95; $8.95 flat below that. Subscriptions always ship free.
Orders placed before 2pm ET ship the same business day and typically arrive in 3–5 business days. Unopened items can be returned within 30 days of delivery.
WHY IT WORKS
4 reasons you'll love the Clarifying Shampoo
Not a creator merch drop. Stocked by national retailers who audit what they put on shelf.
1
Barber quality ingredients
Infused with apple cider vinegar and aloe vera.
2
Preps your hair for styling
A proper cleanse is required to prime your hair for styling.
3
Barber quality ingredients
Infused with apple cider vinegar and aloe vera.
4
Easy wash out
Deep cleanses with every wash, with a refreshing sensation after use.
IT'S WHAT'S INSIDE THAT COUNTS
The pure, active ingredients your hair needs
MOISTURE · STRENGTH
Coconut Oil
Tames frizz and flyaways, strengthens strands and helps prevent breakage and split ends.
SCALP · ANTI-FLAKE
Laurel Oil
Antifungal properties help combat dandruff by reducing Malassezia yeast growth.
NOURISH · SOFTEN
Shea Butter
Fatty acids deeply moisturise dry and damaged hair, leaving it soft and smooth.
Forte vs. your drugstore 2-in-1
It's time to ditch the bottle that doesn't actually clean or hydrate your hair.
Removes clay & pomade buildup
Scalp-safe surfactants
Preps hair to hold a style
Made for thick, coarse hair
FORTE SERIES
DRUGSTORE 2-IN-1
WHERE IT FITS
Your routine, in order
STEP 1Clarifying Shampoo
STEP 2Hydrating Conditioner
STEP 3Chrome Clay
FROM ALEX
Most men's shampoo is a 2-in-1 that does neither job well.
Why the 2-in-1 fails thick hair, what barbers actually use, and why he built a dedicated clarifying step. Teach, don't sell.
Alex CostaFounder · 7.7M followers across YouTube and Instagram
REAL CUSTOMERS
Don't take our word for it
Unscripted videos from men who use it — swipe through.
Customer reviews
4.93
out of 5 · based on 70 reviews
Customers say
CUSTOMER PHOTOS
J
Hair Type: Straight Hair
Age: 18-24 years
Clarifying Shampoo - Deep Cleanse & Detox - 8 Oz
A
Smells great and gets your hair clean
M
Hair Type: Thick Hair
Age: 55 years or older
Clarifying Shampoo - Deep Cleanse & Detox - 8 Oz
J
Hair Type: Fine Hair
Age: 25-34 years
It’s been a game changer using the clarifying shampoo and conditioner duo. I have fine hair and it gets oily really fast. Forte’s hair shampoo and conditioner has helped me a lot managing my hair. Ive ordered the texture clay and will be testing on my hair. I saw that it was water based so I guess that’s good. Ive honestly don’t know what’s the best hair product to style ever since the blumaan discontinued the hybrid cream clay. It was easy to emulsify in my hands and it was easy for me to run my fingers through my hair whenever I needed to restyle. I appreciate forte team for sending me an extra hair product.
Ask us anything
Straight answers about the Clarifying Shampoo.
It deep cleans. The Clarifying Shampoo is a salon-grade shampoo designed to remove stubborn buildup from styling products like clays, waxes and pomades.
It's infused with aloe vera to hydrate and soothe your scalp while it deep cleans your hair, along with apple cider vinegar, peppermint oil and shea butter.
Thoroughly wet your hair (cold water recommended), lather a quarter-size amount in your palms, work it into the roots while massaging your scalp, then rinse out thoroughly.
For best results, follow up with the Forte Series Hydrating Conditioner.
Your hair needs a proper cleanse to be ready for styling. Clearing out buildup gives your styling product a clean base to work on.
Whenever you like, from your account. Skip a delivery, change the frequency or cancel outright in a couple of clicks — no emails, no phone calls.
PAIRS WELL WITH
What customers use it with
Clarifying Shampoo - Deep Cleanse & Detox - 8 Oz
